Website and Branding Packages

Empowering you with a polished website and brand that will ignite your business’s growth

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Authentic brand experiences make business magic

A memorable, consistent brand identity that truly represents who you are is the magic sauce to your business.

Every interaction with your brand should connect authentically with your tribe (a.k.a. your target market). This positive engagement is what sparks great reviews, referrals from excited supporters, and happy customers coming back for more.

When you consistently create joyful experiences, your brand builds a solid foundation of trust and connection, setting the stage for ongoing success and growth.

Ilana Novick website mockups

Streamline your message to make sales

When it comes to marketing, informing, and selling – your website should be doing the heavy lifting. But figuring out exactly what to say on your site can be a challenge!

Many business owners miss the mark on their website content—by failing to clearly communicate what they do, the benefits they offer, and address their customers' real problems.

Real talk: if people are confused about what you offer or what they need to do to buy, you’ve lost them!

Let’s cut through the confusion, clarify your message, and communicate your value and offerings clearly and simply.

Brand and website packages tailored specifically for small business owners who want to:

✣ Look polished and professional in every way they connect with people

✣ Clearly express what they offer 

✣ Boost inquiries and sales

✣ Lay the groundwork for growing their email list

✣ Receive personal help at every stage through one-on-one working sessions, training and support

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1.

Essential Foundations Package

The core essentials you need to set up your service-based business and start selling in just 6 weeks.

Beaches Hot Yoga Website
  • CORE BRAND ELEMENTS

    • Custom type-based logo + brand mark, colour palette + font recommendations. Keep on brand at a glance with a mini brand guide.

    STARTER WEBSITE WITH STRATEGY

    • A custom, 5-page mobile/tablet-optimized website on Squarespace or Kajabi. Content prompts based on strategy consultation.

    LAUNCH SUPPORT

    • Site activation, video tutorials and email support.

  • Timeline: 6 weeks

    Investment: $4000 CAD

  • ✣ For the entrepreneur who wants to launch a well-crafted brand and site swiftly, on a budget.

    ✣ For the existing business owner who is struggling attracting their ideal clients and needs a refresh.

2.

Complete Launch Package

Step confidently into entrepreneurship with a flexible logo suite, prospect-warming website, and impactful marketing assets. Find launch clarity - minus the tech overwhelm.

Heather Hartt-Sussman website lead magnet
  • BRAND STRATEGY WORKSHOP

    • Comprehensive logo package starting with brand workshop, and a full compliment of deliverables: logo and variations, pattern or illustrations, color palette, font and photo recommendations, and defined key messages.

    WEBSITE + CONTENT STRATEGY

    • Tailored web design, content strategy, and launch support.

    BRAND ACTIVATION

    • Key marketing assets: branded social media banners, email marketing template and lead magnet design.

  • Timeline: 8-12 weeks

    Investment: $8000 CAD

  • ✣ For the entrepreneur who wants to get the full package - a seamless, cohesive launch pad designed for growth.

    ✣ The business owner that wants to take the stress out of the process and enjoy the full experience, with personalized assistance every step of the way.

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Sheryl Wachtel client headshot

Catherine is incredibly knowledgeable about what it takes to upgrade and contemporize a brand.

“I was in desperate need of a rebrand and an update to my website. You provided me with a complete approach to reworking my website with a focus that I needed. My followers, friends and clients have taken notice and complimented me on my rebrand!!!”

-Sheryl Wachtel, Sheryl Wachtel Photography

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You can expect an experience that is:


Clear

Before our project kicks off, you’ll receive a welcome guide that breaks down our time together weekly so you know what’s coming next and you can keep track of our progress at a glance.


Illuminating

You’ll feel like a pro without breaking a sweat with my streamlined system that unlocks your message and services. Strategy sessions and a set of clear content prompts take the guesswork out of writing your website content (so you don’t have to overthink!). 


Fun!

I'm all about making our time together not just productive, but inspiring and enjoyable as well. Because when we're having fun, the magic happens effortlessly. 

Just need a designer for a day?

We can swiftly tackle some design to-do’s in just one day, while ensuring your brand's vibe stays on point. Click here to learn about my VIP Design Day service.